KUALA LUMPUR: Malaysia is exploring closer cooperation with Vietnam in the Meetings, Incentives, Conventions, and Exhibitions (MICE) sector to strengthen bilateral tourism and boost high-end business travel between the two countries.
Tourism, Arts and Culture Minister Datuk Seri Tiong King Sing said during his recent visit to Ho Chi Minh City, he had encouraged Viettours, a well-known travel company in Vietnam, to share proposals related to high-end business travel and corporate incentive programmes with Malaysia.
