Events group says it is committed to overcoming barriers affecting live entertainment scene

PETALING JAYA: The Association of Live Event Organisers (Alife) stands firm in safeguarding Malaysia's live event scene from bureaucratic hurdles and unwarranted political interference, says its president Rizal Kamal.

"With recent successes like Taylor Swift's groundbreaking tour in Singapore showcasing the economic potential of live events, Alife is committed to overcoming barriers affecting Malaysia's global entertainment competitiveness.

"Despite recent triumphs, Alife faces opposition from political and religious groups calling for the cancellation of concerts featuring artists associated with 'sinful' activities or supporting certain communities," said Rizal in a statement on Friday (March 15).

He said calls for the cancellation of acclaimed acts like Blackpink, Billie Eilish, Coldplay and Ed Sheeran highlight this issue.

"Alife denounces this targeting, noting the irony when far more controversial and explicit content is easily accessible through digital platforms beyond political control.

"We have the opportunity to bring much needed external income into the country through music tourism as our infrastructure, cost structure and value of ringgit makes Malaysia an attractive destination for concerts and shows," he said.

Rizal said the country cannot allow certain groups to derail Malaysia's effort to become more competitive in the region, especially if it is just to boost their own individual or political standing.

"We will always champion cultural diversity and the individual's right to access entertainment freely in Malaysia's dynamic live performance landscape, plus the right to protect Malaysia's reputation in the international landscape," added Rizal.

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