PETALING JAYA: Renowned homegrown retail chain Mydin has secured its spot in the Malaysia Book of Records after it assembled and distributed 100,000 toy dragons to schools across Malaysia.
Made from quality materials, the dragon crafts were designed to look and feel like the mini-versions of the traditional dragon props used in Chinese dragon dances with two handles at each side.
The 100,000 toys were then distributed in a single day on Jan 24 to various schools surrounding Mydin outlets across the country.
The award was received by Mydin executive director Ahimmat Mydin from Malaysia Book of Records representatives in a ceremony at Mydin USJ here on Thursday (Feb 1).
Mydin executive director Ahimmat Mydin said the crafts was the popular retail chain’s way of giving back to the community while promoting unity and harmony among the communities it serves.
"We are very grateful to the support given to Mydin by the Chinese community.
"Without their continuous community support along with that of all the other races in Malaysia, it would have been impossible for us to survive in the current challenging and competitive business landscape," he said.
The ceremony also saw the performance of a lion dance troupe as well as a unique cross-cultural dance performance which combined various different traditional cultural dance styles into a single performance.
Various food booths were also set up near the retail outlet’s entrance, providing shoppers with the chance to sample cuisine and try out traditional outfits from the many different cultures in Malaysia.
Shoppers who come to Mydin USJ can check out the booths for free until the event ends on Feb 24.
Also attending the event was National Unity Minister Datuk Aaron Ago Dagang, who praised the retailer’s constant push towards promoting Malaysia’s multicultural society.
"Mydin’s initiatives continue to set an example of private companies who take it upon themselves to foster the spirit of unity and bridge the gap between people of various races and religions in this country.
"We urge other corporate and private sector players to emulate Mydin's initiatives in fostering unity and harmony as we walk towards the future together," he said.
The retail chain’s achievement was part of its ongoing Chinese New Year "Kongsi Meriah" campaign which began last month.
As part of the campaign, Mydin shoppers enjoyed cashbacks of up to RM8 when they spend at least RM88 and pay through the chain's ewallet partners of Boost, Mcash, Setel, SPayLater, and WavPay which ends on Feb 24.
28 lucky shoppers also stand a chance to win a free lion dance performance at their home when they spend a minimum of RM118 in a single receipt which competition ends on Feb 10.
Mydin fans also stand a chance to win up e-vouchers worth up to RM8,800 from their social media "Snap & Win" contest where customers upload photos of themselves assembling paper dragon crafts together with a caption on Mydin’s Facebook page.
100 of the most creative and interesting entries will be selected as winners for the competition which ends tomorrow (Feb 2).
