Jackfruit in demand

Golden treats: After 20 years of negotiations, the first batch of Malaysian jackfruit is set to be exported to China by the end of the year.

PETALING JAYA: The Malaysian jackfruit, with its unique sweetness, crunchy texture, and golden yellow colour, has piqued the interest of Chinese importers after its debut in China in September, say industry players.

Exporter Dr Tan Sue Yee said the J33 honey jackfruit and J34 golden jackfruit have garnered the attention of the Chinese market.