Marketeers need to brand differently to millennials


Millennials have different expectations when it comes to branding, said Pang.

PETALING JAYA: How do you market your product to millennials?

Mamee Double-Decker (M) Sdn Bhd sales and marketing director Pierre Pang will share his knowledge on the matter at the Export Excellence Awards 2019 Klang Valley roadshow at New World Petaling Jaya Hotel on April 30.

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