In the hot seat to drive Malaysia’s cultural economy

Izan Satrina Mohd Sallehuddin is the founder of Malaysias Cultural Economy Development Agency (Cendana), which aims to enhance creative arts and culture in the country.

IT is barely two years old, but this agency is already making an economic impact through arts and culture.

This is just one of the achievements by Cendana, Malaysia’s Cultural Economy Development Agency, set up by the government in 2017 to enhance the economic value of art and culture in the country.