The study, first published in 2016, encompasses ride-hailing, e-commerce, online travel and online media. The latest report released on Monday adds new sectors such as online food delivery, as well as subscription music and video on demand.
PETALING JAYA: The Star Online maintained its position as Malaysia’s No 1 news portal and established itself as the No 2 overall web domain, hitting a high of more than 3.7 million unique visitors (UVs) in September.
The Star Online has been holding the No 1 spot for news portals since June, according to the September report from the Malaysian Digital Association (MDA) released Thursday (Nov 29).
Malay dailies also did well with the online portals of Harian Metro (3.5 million UVs), Berita Harian (3.4 million) and Sinar Harian (3.3 million) taking the second, third and fourth spots respectively in terms of news.
Malaysiakini (3.1 million) was the fifth most popular news portal and Astro Awani came in sixth with 2.8 million unique visitors, while the New Straits Times broke into the top 20 in September.
Using the Comscore MMX Multi-Platform to record the number of visitors, the MDA rated Maybank’s online banking portal, maybank2u.com.my, with its nearly 4.7 million UVs in September, as the top web domain in Malaysia.
MDA is an apex representative body for online publishers, advertising agencies and digital service providers in Malaysia.
The ratings are based on both desktop and mobile devices users.
In June, Astro Awani and The Star were rated as among the two “most trusted” sources of news in Malaysia, according to the Reuters Institute Digital News Report 2018.
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