New products, same addiction

New dangers: There is a growing presence of tobacco products in emerging digital spaces including the metaverse and advergaming. — 123rf

HEATED Tobacco Products (HTPs) and nicotine pouches are the latest offerings that are being targeted at women and children.

Like e-cigarettes, or vapes, researcher Dr Sophie Braznell expects these products to grow in popularity among females and kids – demographics where prevalence of addiction to nicotine and cigarettes was previously relatively low.