Adding fizz to family biz


Lim and Lee Choong San showing off the various products made by Yuen Chun Industries.

A new breed of professional managers is just the thing needed to take an old family business to new heights, and that’s precisely what soy sauce company Yuen Chun got with the fourth generation taking over.

LEE Choong San, director of Yuen Chun Industries Sdn Bhd, is proud to be a part of his family’s century-old company, saying that his goal is to continue “building a company that would be around for another 100 years and more”.

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