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Brewer invokes happiness, blessings with limited-edition cans and bottles

The dragon pearl on Carlsberg’s limited-edition cans changes from yellow to auspicious orange at the perfect drinking temperature of 6°C.

Carlsberg’s “Brewing Prosperity Together” Chinese New Year campaign returns with its annual artist-edition packaging.

Designed by award-winning artist Ofen Hu, it reflects the vibrant energy of the Year of the Dragon.

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