TO ELEVATE community-based cultural tourism in Selangor, Tourism Selangor is having a “cross-sharing” series of visits, with Terengganu being the first partner state for this year. The move is to create networks and links between various tourism sectors.
A series of visits to Terengganu were made with the assistance of Tourism Terengganu and the Terengganu City and Nature Tourist Guide Association (TCNGA).
The four-day trip was led by Tourism Selangor chief executive officer Azrul Shah Mohamad, along with representatives from the local councils of Kuala Selangor, Hulu Selangor, Kajang and Sabak Bernam.
The programme featured tourism service providers such as Kalang Warisan, Noor Arfa Batik, Kenyir Elephant Conservation Village, Terengganu Cultural Village, Payang Water Taxi and Pasar Payang.
Azrul in a statement said Selangor had been actively involved in the development of community-based tourism.
This is to ensure that the key tourism players and the community can provide support to improve the tourism industry.
Since 2018, the Selangor Local Community Hosts programme identifies “Community Champions” to detect, pioneer and mobilise community-based cultural tourism in Selangor, while improving iconic tourism hotspots such as the Kajang Heritage Centre, Kuala Kubu Baru, agrotourism in Sungai Panjang Sabak Bernam and the Fireflies Park in Kuala Selangor.
The programme also improves travel experiences for tourists in the state.
With community-based tourism, these programmes ensure Selangor tourism products remain competitive and innovative in meeting demand.
The efforts will contribute towards the Nak Bercuti? Pusing Selangor Dulu! (Going on holiday? Tour Selangor first!) campaign, to establish Selangor as a prominent travel destination.