TOUCH ‘n Go ewallet was the platinum winner in the ecommerce category of the Putra Brand Awards 2022, in recognition of its image as a brand builder and the preferred choice of consumers.
“Being recognised as the people’s choice and receiving the top award in this category means a great deal for us as a brand that has more than 19 million users,” says TNG Digital Sdn Bhd chief executive officer Alan Ni.
“Over the years, we have put forward our best endeavours to address our users’ needs, promote financial inclusion and offer a platform to give back to society.
“We also emphasise the use of data and technology to deliver high-quality products and services while ensuring that our ewallet is safe and secure for all our users.
“The Putra Brand platinum award is a testament to our users’ confidence and support in Malaysia’s No.1 ewallet,” he says.
Touch ’n Go is the cornerstone of the digital transformation within Malaysia’s mobility ecosystem – pioneering a seamless consumer experience for millions of people across Malaysia.
What began as a service to provide commuter convenience has grown to become a fintech solution that is no longer just bound to highways but is now a facet in the lives of more than half the country.
Built on the tenet of increasing financial inclusion across Malaysia, Touch ’n Go has over the last two decades led the digital transformation of Malaysia’s progress towards a cashless society with Touch ‘n Go ewallet – introducing digital solutions which redefined the role of fintech within the lives of Malaysians nationwide.
The company has progressively introduced a host of curated financial offerings which include wealth management products like GO+, GOpinjam, and GOinvest, and insurance products for various types of protection such as CarInsure, SafeHome, TravelSafe, WalletSafe, and CI Insure.
There are also lending and payment solutions which are specially tailored to offer value and convenience, as well as the very first CSR-linked Visa card which complements the ewallet to offer all the services equivalent to an alternative bank to all Touch ‘n Go ewallet users.
In line with its objective to be a good corporate citizen, Touch ‘n Go ewallet is supportive of various sustainable and socially responsible initiatives, whereby its users can conveniently make donations to over 1,000 charitable organisations directly through the ewallet.
It has helped to raise funds for flood victims, and channelled financial support during the Covid-19 pandemic, among others.
Touch ‘n Go ewallet also has an on-going campaign in support of environmental conservation. Its Mission GreenPossible: 100 Million Trees by 2025 campaign encourages donations from its users which are channelled towards Yayasan Hijau Malaysia to plant more trees.
In tandem with the introduction of innovative new products and services, Touch ‘n Go ewallet places great emphasis on privacy and security features to safeguard its users’ accounts so that they will have peace of mind that the funds in their ewallet is protected and every transaction they make is safe and secure.
Adding on to its stringent safety and security features, Touch ‘n Go ewallet has recently implemented the five key measures mandated by Bank Negara for banks to reinforce safeguards against fraudulent transactions, in order to strengthen confidence among its users and merchants with regards to the safety and security of the ewallet.
The platinum award is Touch ‘n Go’s third consecutive win at the Putra Brand Awards. The company won silver in 2022, and bagged gold in 2021 in the same category.
For the Putra Brand Awards 2022, more than 25,000 consumers nationwide voted for their top brands across 24 different product and service categories. In the ecommerce category, Grab and Shopee won the gold, Lazada and foodpanda the silver, and GoShop the bronze.
Also known as The People’s Choice Awards, Putra Brand Awards was launched in 2010 by the Association of Accredited Advertising Agents Malaysia (4As), in association with Malaysia’s Most Valuable Brands.
For more information on Touch ‘n Go, go to www.touchngo.com.my