SELANGOR is targeting 10,000 more petty traders to benefit from its digital promotion platform, Plats 3.0 (Platform Selangor).
Mentri Besar Datuk Seri Amirudin Shari said Plats 3.0 was to support more merchants to recover from the movement control order.
“We are targeting 10,000 more micro businesses to benefit from this programme,” he said.
Now in version 3.0, the platform was originally launched in 2020 as E-Bazar Ramadan.
“This method is functional as it enables hawkers to increase their daily orders which in a way elevates their businesses,” said Amiruddin during the launch of the digital platform at the Bandar Kinrara 5 Ramadan bazaar.
He said Plats 3.0 was not a seasonal programme but a sustainable one and this was evident in its growth.
The project’s initial start saw the details of 7,000 merchants recorded on the platform and this has slowly increased.
Amiruddin said the Selangor government would work closely with all its 12 local councils to speed up the registration process.
Trader Muhammad Saddiq, 30, who sells grilled fish at the bazaar, said he registered on Plats 3.0 as it was free of charge.
“I saw it as a way to expand my small business,” said Saddiq.
Plats 3.0 registration coordinator Najwa Ashiqen Abdul Rahman said the public response for the digital platform would take time.
She said 10 traders were asked on the effectiveness of the digital platform and they replied they had yet to receive any orders through it.
The launch of the digital platform also saw Subang Jaya City Council (MBSJ) continuing its Zero Plastic usage campaign.
This is to encourage customers to bring their own food containers. Vouchers worth RM5 will be given on a first-come, first-served basis at all Ramadan bazaars under the city council’s purview.
Also present at the launch were Selangor housing, urban well-being and entrepreneur development committee chairman Rodziah Ismail, Selangor local government committee chairman Ng Sze Han, Subang Jaya mayor Datuk Johary Anuar and his deputy Mohd Zulkurnain Che Ali and Permodalan Negeri Selangor Bhd chief executive officer Raja Ahmad Raja Salim.