Property developer Tropicana Corporation Bhd wrapped up the past year with not one, but two awards of excellence in property development, marking a positive affirmation of its triumphs over the challenges of the past year.
The awards were given by The StarProperty Awards and The Edge Malaysia Top Property Developer Awards for the year 2020.
Tropicana managing director (marketing and sales) Joanne Lee (left) accepting The StarProperty All-Stars Awards 2020 in December from Star Media Group chairman Datuk Fu Ah Kiow. --- Filepic Note: Face masks were briefly removed for the photo op.
Tropicana group managing director Dion Tan attributed the company’s success to its integrated developments and customer-focused approach, and credited the double win to the group.
“We are truly honoured to receive these prestigious awards.
“Our success at these awards demonstrates that Tropicana is committed to delivering quality and innovative developments.
“Moving forward, we will continue to engage with our customers through various platforms, especially on the digital front, and roll out more customer-centric developments in the future, ” he said.
He added that the awards lent more credence to the company’s belief in creating developments that redefined the art of living.
The StarProperty National Awards 2020 announced a big win for Tropicana Corporation Bhd for Best Overall Champion in the StarProperty All-Stars Awards category, judged by the developer’s yearly performance, as well as The Business Estate Excellence Award for outstanding commercial development to Tropicana Gardens, the integrated mixed development offering residential towers and an office tower seated atop the largest neighbourhood mall in Kota Damansara.
The group is now emphasising digital marketing initiatives and virtual events to engage its broad-based customers.
Tropicana started its digitalisation journey years ago and stated that it would continue its digital transformation drive.
Its total land bank stood at 949ha, with a total potential gross development value of RM80bil, placing the group in a good position to unlock the value of its strategic land bank and deliver sustainable earnings in the next few years.
Did you find this article insightful?
