THE new Columbia Asia Hospital-Tebrau (CAH-Tebrau) wants to emulate its sister hospital Columbia Asia Hospital-Iskandar Puteri (CAH-IP) which opened 10 years ago.
According to Columbia Asia regional general manager of the southern region Rahani Yaakob who oversees both hospitals, Iskandar Malaysia in Johor offered good growth prospects for private healthcare companies.
This was in tandem with the on-going development in the country’s first economic growth corridor launched in 2006. Four years later, the first Columbia Asia hospital was commissioned in Iskandar Puteri.
Over the years, the number of patients at CAH-IP has increased and the building had to be extended to meet the overwhelming support of the community.
At present, its Accident and Emergency Unit is being renovated to create a more spacious waiting area with more emergency bays.
A new medical ward is also being built to accommodate the Coronary Care Unit, with the number of beds increased from 135 to 168.
CAH-IP has 500 employees including 24 resident consultants and nine visiting consultants.
“This hospital has come a long way from being the new kid on the block when it was surrounded by other private hospitals that were here before us. Now, CAH-IP is one of the top private hospitals in Johor and has established itself as a brand.
“In 2017, we were accredited by the Malaysian Society for Quality of Health. Last year, we won the BrandLaureate World Best Brands Award in the Healthcare (Private Hospital) category, ” says CAH-IP general manager Dr Ding Eng Li who was previously its chief medical officer.
Last year marked another milestone for Columbia Asia in Johor. Rahani shares that the company commissioned another modern and state-of-the-art hospital, CAH-Tebrau, the 13th Columbia Asia hospital in Malaysia and 30th in the region.
Standing at four storeys, CAH-Tebrau is also the largest Columbia Asia hospital in Malaysia. It started with 30 beds and is expected to have 145 more beds come first quarter of next year.
CAH-Tebrau’s medical staff consists of 80 nurses, 15 consultants, three medical officers and 15 visiting consultants.
This hospital is strategically located along Jalan Tebrau within the Tebrau growth corridor, just 7km from the city centre.
It is surrounded by housing estates with a catchment of around one million residents. Among these areas are Taman Sentosa, Taman Sri Tebrau, Kampung Melayu Majidee, Taman Pelangi, Taman Abad, Taman Kebun Teh, Taman Melodies, Taman Suria and Taman Kota Southkey.
The hospital is equipped with facilities such as cardiac catheterisation lab, lithotripsy room, mammography, 128-Slice CT Scan, 1.5 Tesla MRI, pharmacy, laboratory, physiotherapy room, isolation room, ICU, labour rooms and five fully equipped operating theatres.
Its medical programmes cover cardiology, internal medicine, ENT, general surgery, obstetrics and gynaecology, paediatrics and orthopaedics.
In targeting fast-growing middle-income groups, Columbia Asia’s mission is in sync with its tagline A Passion for Making People Better. Evidently, its commitment has garnered trust from patients, families, corporates, insurers and third-party administrators.
“Our aim is to deliver quality medical services that are accessible, effective and efficient. By looking at how fast Johor is growing, I think there will be more of our hospitals here in the near future, ” says Rahani.
“At the moment, we will continue developing our two hospitals and position them to become the preferred private hospitals among families and businesses.”
Columbia Asia Hospital-Iskandar Puteri is at Persiaran Afiat, Taman Kesihatan Afiat, Iskandar Puteri, Johor (07-233 9999) while Columbia Asia Hospital - Tebrau is at Persiaran Southkey 5, Kota Southkey, Johor Baru, Johor (07-272 9999). For more details, log onto www.columbiaasia.com.