A RECYCLING campaign for schoolchildren in Shah Alam is now open for participation.
Held for the 12th time by the Shah Alam City Council (MBSA) in collaboration with Fraser & Neave Holdings Bhd, the campaign will see schools in the city vying for cash prizes worth RM29,700.
Shah Alam mayor Datuk Ahmad Zaharin Mohd Saad launched the campaign that runs until September at the Shah Alam Car-Free Day event.
“Our goal is to educate the community especially children on the importance of recycling and caring for the environment,” he said.
The campaign has gained momentum with an increase of 18% in recycling materials collected last year, with the total amount of 143,946 kg compared to 121,321 kg in 2016.
Fraser & Neave has contributed RM28,200 while another sponsor Tetra Pak (Malaysia) Sdn Bhd has donated RM1,500 for the Highest Tetra Pak Special Award.
This is a new category, and the e-waste category will also see the winner taking home a special prize by Fraser & Neave.
There will be competitions for the schools called “Laman Kitar Semula” comprising two categories for primary and secondary schools, said Ahmad Zaharin.
The organisers hope to increase the number of participating schools this year and have invited 164 schools to compete in the pre-school/ kindergarten, primary school and secondary school categories.
Last year, six kindergartens, 20 secondary schools and 17 primary schools took part in the competition.
Fraser & Neave corporate affairs manager Cariessa Goh said they wanted to encourage the young ones to recycle.
“They must know there is a place for them to come and give their recycling items,” she added.
Present at the launch were deputy mayor Shukri Hamin, Tetra Pak Malaysia, Singapore and Philippines Environmental Affairs director Terrynz Tan and MBSA councillors and directors.