KUANTAN: Shopping centres under CapitaLand all over Malaysia turned off non-essential lights for an hour to support WWF’s Earth Hour movement.
The seven properties, including East Coast Mall here owned by CapitaLand Malaysia Mall REIT Management Sdn Bhd, went dark at 8.30pm last Saturday.
Its chief executive officer Low Peck Chen said it was part of the company’s effort to encourage the global community to observe Earth Hour.
She said activities focused on sustainable practices and caring for the environment took place at participating CapitaLand properties worldwide, engaging millions of customers to lead greener lifestyles.
“At CapitaLand Retail (Malaysia), we have participated in Earth Hour every year to engage the community through fun and educational campaigns.
“This year, we invited shoppers, tenants and our staff to play their part to save the environment by reducing their plastic footprint, carbon footprint and water footprint,” said Low.
Low added that cycling and tree-planting events as well as recycling programmes to raise awareness about the environment and how the community could play an active role in keeping it clean were some of the activities at the malls.
“We have taken our educational awareness online, leveraging our digital capabilities to better engage with the next generation of increasingly tech-savvy and mobile-first customer base,” she said.
At East Coast Mall, a recycling workshop was held to teach children the importance of recycling and useful hacks.
In Penang’s Gurney Plaza, shoppers were encouraged to donate their old or unused bras in an inaugural initiative in Malaysia, where the bras collected were sorted and either reused or donated to third-world countries.
A recycling programme saw raw material such as spandex, nylon, metal wire and plastics converted into reusable solid fuel used to power cement kilns, industrial boilers and generators.
In Selangor, Tropicana City Mall and The Mines organised a “Grow Campaign” where a community green house was built where children could learn about nutrition, plant crops and harvest them at the end of the year.
The crops will be sold at a local grocer and deli, and the proceeds will be donated to a home.
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