France and Spain may be the most popular European destinations currently, but they are not necessarily the most overcrowded. In fact, Dubrovnik in Croatia and Crete in Greece are more affected by this kind of tourist saturation.
Logically, it’s international traveller arrivals that are counted to designate a country’s ranking on the tourism leaderboard. So, if France is presented as the world’s leading tourist destination, it’s because 100 million visitors came to discover the country in 2023.
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