When Ridzman Zidaine walked the Pre-Fall 2024 runway for renowned musician Pharrell Williams in Hong Kong last November, it caused quite the buzz. He was the first Malaysian model to open a Louis Vuitton show.
Last week, the 188cm-tall lad made history again by opening the luxury brand’s Autumn/Winter 2024 Paris Fashion Week show.
The opening model is often seen as setting the tone and mood of a fashion show. This position is reserved for a top or well-known face.
The Louis Vuitton menswear fashion shows are a big deal in the industry currently, with Williams as its men’s creative director.
As for Ridzman, he is certainly making his mark on the world stage as a runway star with his good looks.
“The entire experience is still surreal, with the unique blend of emotions created by the adrenaline rush and excitement,” the 23-year-old however says.
He describes the journey as “a whirlwind of enjoyment”.
Read more: Malaysian model Ridzman Zidaine opens Paris Fashion Week runway for luxury label
Born and raised in Damansara, Petaling Jaya, Ridzman studied communications back in university. He specialised in public relations and filmmaking. According to him, he ventured into modelling upon encouragement by his friends. He never looked back after that.
Ridzman has walked the runway for brands like Hermes, Ami, JW Anderson, Lemaire, Issey Miyake, Emporio Armani and lots more.
“Unforgettable shows like Louis Vuitton Spring/Summer 2024, Zegna Spring/Summer 2023 and Alyx Spring/Summer 2023 have left an indelible mark on my journey, weaving a rich tapestry of memories,” he quips.
Despite flying all over the world for photoshoots and runway stints, Ridzman (who is handled by the Malaysian modelling agency that discovered him, Topboi Citizen) managed to find time to speak to StarTrends in December.
During the photoshoot (where he was dressed in Louis Vuitton), he opens up in an exclusive interview about his experience conquering the international runways.
The intrepid model also shares his thoughts on the industry, plus speaks of his pride of having brought the Malaysian name to the global fashion world.
You started with walking the runways in Kuala Lumpur. Your thoughts on the Malaysian fashion scene?
I’ve witnessed the vibrancy of the Malaysian fashion scene. While undeniably dynamic, there’s room for growth when compared to Western counterparts. The emphasis on professionalism, punctuality, responsibility, and financial matters differ, presenting areas for Malaysia’s self-improvement within the fashion community.
Can you paint us a picture of what’s it like carving your own path as an international model?
It’s quite a challenging role, and I feel incredibly fortunate for the gifts and opportunities that shaped who I am today. It has taught me to accept my true self and honour my roots that form the core of my beliefs.
Despite facing numerous rejections and critics in the past few years within this scene, I’ve remained resilient.
I hold close to heart the life lessons of recognising and accepting my flaws, while summoning courage for what lies ahead. Additionally, I’ve learned to embrace hope for the best. Preparing for the worst is a guiding principle I always keep in mind.
Can you tell us what’s your schedule like when you’re booked for a fashion week show and how busy it can get during those periods?
Typically, a model’s call time is scheduled four to five hours before the show. The initial phase involves two hours at most for hair and makeup, followed by a one-hour break where food and beverages are provided. Subsequently, a swift runway rehearsal synced with the designer’s chosen soundtrack takes place.
The backstage buzz intensifies as models prepare with their looks, coinciding with the arrival of the press for behind-the-scenes snapshots.
Asians have long been integral to the global modelling industry, gaining acceptance and equal opportunities.
Contrary to cynical notions, the representation of Asian models is not tokenism. Asians have rightfully earned their place on runways and campaigns, contributing to the diverse tapestry of the fashion world.
Read more: Now a style icon, Malaysian artiste Alvin Chong aims to go global with his music
What are your hopes as a Malaysian for making it big on the international fashion scene? What is it about the Malaysian label that you’re most proud of?
My aspiration is to elevate Malaysia’s visibility on the global stage. Surprisingly, there are still individuals unaware of our existence and location. Nonetheless, I take pride in generating positive headlines for my country.
Experiencing a distinct and appreciative reception in the West, where I’m perceived as unique and exotic, adds a gratifying touch to the journey.
What excites you when it comes to fashion? What makes you feel alive when you’re on the runway walking for a fashion brand?
What truly excites me in fashion are the intricate details, the messaging in clothing, and the fascinating process of its creation.
The thrill of dressing in a designer’s creation is extraordinary, especially when showcasing a look that hasn’t been revealed to the world yet. Feeling confident in the chosen ensemble is paramount, and for me, modelling is an integral part of the fashion world, allowing clothes to effortlessly come to life.
It has been my profession since the beginning, and the sense of vitality it brings is truly fulfilling.
Creative direction and styling: Mughni Che Din
Grooming: Khushboo Binwani
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