Celebrities are showing pride in their age on runways and at fashion events

Andie MacDowell walked the L'Oreal Paris runway, flaunting her grey hair. Photo: Reuters

The fashion industry is rather harsh when it comes to ageing – or rather, that being always the perception.

There is the belief that a model becomes less in-demand as she hits 30-years-old. The same goes for celebrities – those who sport greying hair apparently lose their appeal when it comes to fronting campaigns.