At Copenhagen Fashion Week, it is the young guard that presents a 'green' future

Backstage at the Spring/Summer 2024 show for Paolina Russo, winner of the Zalando Visionary Award. Photo: AFP

Creativity, innovation, sustainability and social impact... These are the four axes that enabled London-based Paolina Russo to win the very first Zalando Visionary Award this past June, and earn an invitation to show at Copenhagen Fashion Week (CPHFW), which ran from Aug 7-11.

Russo and Lucile Guilmard, the creative duo at the helm of the label, rose to the challenge with a collection that is simultaneously nostalgic and futuristic, sustainable and creative, artisanal and high-tech.