In Malaysia, pre-loved fashion is slowly becoming well-loved fashion

Zamir Alif (left) has been running Ok Go, a thrift store in Subang Jaya, Selangor, with his wife Shakira Idora, since 2016. Photo: Ok Go

Embracing preowned or pre-loved clothing has never been more popular.

By purchasing items in online second-hand retailers and thrift stores, it’s one of the most sustainable ways to shop as it creates a circular economy.