'Ha Ha Ha': But Harry Styles' new fashion collection is no laughing matter

  • Style
  • Friday, 24 Jun 2022

Harry Styles performs on NBC's "Today" show at Rockefeller Plaza on May 19 in New York. Photo: AP

Creative director of Gucci Alessandro Michele has teamed up with singer-songwriter Harry Styles for a between-season collection that infuses tailoring with adolescent freedom.

The collection is titled HaHaHa, tapping a sense of joy and also as an expression of the initial combining their first names: Harry and Alessandro.

"In truth it was easier for him to play with me to create clothes, than for me to sing with him,’’ Michele joked with reporters at a preview for the collection inside a Milan vintage store.

Styles was just embarking on his solo career when Michele exploded into the fashion world proposing what was a new era of gender-fluid dressing, looks that immediately appealed to the artiste.

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Michele said Styles incorporated one of his debut pieces as Gucci creative director into his wardrobe upon breaking out from boyband One Direction.

The relationship has grown over the years and takes flight in frequent exchanges of fashion inspiration over WhatsApp.

"At times, WhatsApp becomes a mood board,’’ Michele said.

Though two decades apart in age, the two have found common ground in fashion: Michele said Styles restored a sort of adolescent glee, while Styles has matured into more tailored looks.

The dual influences are present in the new collection.

The pair created a series of endearing block prints against gingham, featuring the collection’s mascot, a grumpy teddy bear, as well as a munching squirrel, and a sheep and cherry combination.

Gucci styles tailored suit jackets from the prints, and paired them with colourful, wide-legged trousers or distressed jeans.

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The prints are repeated on pajamas, while patches inject whimsy onto knitwear or a ribbed white tank. Accessories include an updated Jackie Bag covered with grommets.

Mixed on the racks of the vintage store, the Gucci HaHaHa collection was often hard to distinguish from the stock.

"It is a great compliment to me that it is confused with vintage,’’ Michele said. "Vintage means well-made.” – AP

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fashion , trends , collabs , Harry Styles , gucci , menswear


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