A look at the post-pandemic makeover of Malaysian fashion and beauty businesses

Fashion and beauty companies are not abandoning physical sales. Luxasia for example, is opening a new store in Kuala Lumpur next month. Photo: Luxasia

With lockdowns easing, the style industry is trying its hardest to get shoppers to start spending. From fashion to beauty, businesses in Malaysia welcome the return of customers to their stores.

Boutiques are once again stocking their shelves to the brim with the latest designs of clothes, shoes and bags. Cosmetic aisles are filled, offering lipsticks in the trendiest shades or the season’s most current perfumes.