How fashion models of today are becoming socially and morally conscious

Models like Coco Rocha has made it her mission to change the world. Her modelling camp instructs new talents on the pitfalls of the industry. Photo: Bloomberg

Models may not have the most stellar of reputations. In the past, many of those that grace big fashion shows are often known as divas – with the generalisation (whether accurate or not) being that they are narcissistic and self-centred.

The stereotype is changing though. Models have become socially conscious. Capitalising on their fame, these younger runway talents are increasingly speaking out to raise awareness on a range of subjects.