Louis Vuitton's collaboration with Supreme in 2017 created a major buzz. Presented at the Autumn/winter 2017 Paris Fashion Week, it gave the idea of luxury streetwear a solid stamp of legitimacy.
Streetwear has been around for decades. The style of dressing – originating from skate, surf and hip-hop cultures – is however, a current staple of luxury fashion. Just take a look at some of the people working for major fashion houses.
Kim Jones of Dior (who even dressed K-pop boyband BTS), Virgil Abloh of Louis Vuitton and more recently, Matthew Williams of Givenchy. What do these designers have in common? They all share a love (or at least, a strong affinity) for streetwear.
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