Flawed and fine: How 'imperfect mums' are getting revenge on social networks

The trend is about taking away guilt from the majority of women who do their best daily, and showing them that the perfect mother is nothing more than a myth. — AFP

THE PERFECT mother doesn't exist, and many female influencers are now trying to shatter the illusions surrounding motherhood and the daily life of new mothers. So, after the idealised Instagram pictures of seemingly flawless 'momfluencers,' comes a wave of much more authentic TikTok videos featuring mess, fatigue and other less 'aesthetic' aspects of motherhood. All of which should make new parents feel a lot less guilty.

Knowing what goes on behind-the-scenes of many seemingly perfect Instagram posts is not always enough to take the pressure off. And that can be true in many fields.