BlackPink's 'Ddu-Du Ddu-Du' sets YouTube record as first K-pop video with over 2.1 billion views

BlackPink's chart-topping single Ddu-du Ddu-du has set a new YouTube record, becoming the first K-pop group video to amass over 2.1 billion views. — Photo: YG Entertainment

BlackPink's chart-topping single Ddu-du Ddu-du has set a new YouTube record, becoming the first K-pop group video to amass over 2.1 billion views, according to YG Entertainment, the agency representing the renowned quartet.

Having debuted on June 15, 2018, Ddu-du Ddu-du, which featured on their 2018 EP Square Up, has captivated audiences across the globe, securing its position as the most-watched K-pop music video on YouTube later that same year.