Toyota navigates the ‘pioneer’s trap’ for EVs


Toyota chairman Akio Toyoda. — AFP

TO get an idea of how Toyota Motor Corp views the electric vehicle (EV) business just take a look at how it reports car sales.

Prominent in its breakdown is the category of electrified vehicles, which is then divided into sub-categories: hybrids, plug-in hybrids, battery electric vehicles (BEVs) and fuel-cell models.

Follow us on our official WhatsApp channel for breaking news alerts and key updates!

Next In Insight

Cook seems determined to keep bruising Apple
Crude oil’s current Iran premium assumes no supply disruption
If I were palm oil, as the Snake makes way for the Horse
Coronation Square set to redefine Johor Baru
‘Democratising’ private credit at your own peril
BPOM’s global recognition – From trust to responsibility
Reskilling in the robot era
Building with the ringgit
Wage rise on a trot
Retiring alone�– a growing reality

Others Also Read