Khairul Nisa Ismail, CEO, Sedania As Salam Capital (centre, left), and Dafinah Ahmed Hilmi, CEO, Hong Leong Islamic Bank at the partnership signing ceremony
KUALA LUMPUR: Hong Leong Islamic Bank (HLISB) has partnered Sedania As Salam Capital Sdn Bhd to expand its digital Islamic wealth management offerings.
In a statement, the bank said customers can now access information about hibah as an effective Islamic inheritance and wealth distribution instrument for properties via Sedania As Salam Capital's JOMHIBAH platform.
Via the platform, customers can also apply for HLISB’s Personal Financing-i to finance their hibah service through a seamless digital experience.
Hibah is the voluntary transfer of asset ownership during one's lifetime, which stands as a cornerstone of Islamic wealth management.
HLISB said the move reinforces its commitment to digital innovation, providing customers with convenient online access to a comprehensive suite of Islamic wealth management solutions.
HLISB CEO Dafinah Ahmed Hilmi said the bank's Nationwide Islamic Wealth Management Perception & Usage Survey 2024 revealed that only 38% of Malaysian Muslims have performed hibah, despite 81% being aware of this service offered.
"We are committed to closing this gap between awareness and action by being a financial intermediary which equips customers with the necessary tools and solutions to achieve their wealth distribution goals," she said.
In addition to providing a hibah financing platform, Sedania As Salam Capital has also been appointed the bank’s alternative digital commodity trading platform.
"Together, we are committed to revolutionising Islamic inheritance solutions, especially the hibah instrument, by delivering a streamlined and powerful process that caters to the diverse needs of the bank’s customers.
"At the same time, our partnership elevates the bank’s commodity trading infrastructure with our state-of-the-art, patented real-time trading platform powered by digital commodities, complemented by expert wealth advisory from our dedicated Shariah team," said Sedania As Salam Capital CEO Khairul Nisa Ismail.
