Tour operators encouraged to promote Cambodia's Bon Om Touk water festival internationally


Oarsmen paddle upstream on the Tonle Sap River to prepare for their next race, during the 2017 Water Festival. - Photo: The Phnom Penh Post file

PHNOM PENH: The Ministry of Tourism has called on tour operators to play a stronger role in promoting Cambodia’s annual Water Festival to international audiences.

In collaboration with the National Committee for Organising National and International Festivals, the ministry aims to attract worldwide visitors to experience this cultural extravaganza, immerse themselves in Khmer traditions and celebrate the unique heritage of Cambodia.

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