Samsung in talks to expand smartphone AI beyond Google’s Gemini

Samsung Galaxy Z Fold 7s during Galaxy Unpacked at the Brooklyn Navy Yard in New York, US, on July 9, 2025. For the recently released Galaxy Z Flip 7, Samsung used the Exynos chipset in a foldable for the first time. — Bloomberg

Samsung Electronics Co is in talks with the likes of OpenAI Inc and Perplexity AI Inc. to integrate more AI services in upcoming Galaxy devices, seeking a wider range of offerings beyond Google’s Gemini.

South Korea’s largest company aims to give customers more options on its upcoming Galaxy S26 smartphone line next year, according to Choi Won-Joon, president and chief operating officer of its mobile division. Samsung’s current lineup features Alphabet Inc’s AI model, like much of the rest of the field of Android devices.