Study: Social media’s population breaks through five billion

The social network with the most users was Meta’s Facebook with 2.19 billion. Meta’s Instagram was next with 1.65 billion, narrowly trailed by TikTok at 1.56 billion. — Photo by Julian Christ on Unsplash

PARIS: The number of active social media users has risen to more than five billion, or about 62.3% of humanity, according to a study published Jan 31.

The number rose 5.6% last year, outpacing the 0.9% increase in the world’s population, said the report by media monitoring company Meltwater and social media agency We are Social.