TO FLIP OR TO FOLD, THAT’S THE QUESTION


The Galaxy Z Fold4 has all the features and functionality that targets the C-levels encased within a premium design.

Samsung’s latest range of smartphone designs may set new trends

THROUGHOUT the years that Samsung has been creating the ultimate Android smartphone that are not only amazing to look at but extremely functional as well.

This distinct capability to integrate a fascinating form to suit the specific function that consumers need is indeed something that has helped it garner various awards for its mobile phone design.

These can be seen in the International Forum (iF) Design Award 2022 where the Galaxy Z Flip3 won gold.

Samsung has embarked on revolutionising the current stock of how smartphones look, with the revival of the flip and folded phone designs.

So, here we’ll see how these new designs could very well spark a new generation of smartphones by looking at two iconic models from Samsung – the Galaxy Fold4 and the Flip4.

Galaxy Z Fold4

Commanding a premium design that will likely be a hit with high-ranking executives, the Galaxy Z Fold4 has all the features and functionality that targets the C-levels.

Sophisticated inside out, the model comes with a more balanced design that completes the ultimate premium foldable phone experience.

It sports Qualcomm’s Snapdragon 8 Gen 1 mobile platform, which is touted the most advanced 5G platform ever so far, delivering a 14% increase in its CPU performance, 59% on GPU and 68% on its neural processing unit (NPU).

These speed upgrades mean the Fold4 can deftly handle heavy tasks with a multi-window function, great for multitasking busy executives as well as demanding mobile extremes that gamers will appreciate.

It is also equipped with a brighter display at 1,000 nits in high brightness mode (HBM) on an 7.6-inch AMOLED Infinity Flex Display with a distraction-free immersive experience.

It’s equipped with a wide 50MP 2.0um OIS Dual Pixel AF, F1.8 rear camera, as well as the 12MP ultra-wide, 10MP telescopic cameras and the powerful NPU to produce superior night photography.

The battery provides for an all-day life thanks to its efficient power consumption.

Charging is superfast and it also uses Fast Wireless Charging 2.0 for 50% charge in around 30mins with a 25w adapter charger.

It can be considered the most reliable foldable screen, shielded with enhanced durability from external shock and cracking in the folding area.

Its outer casing uses Corning Gorilla Victus+ and aircraft-grade strength Armour Aluminium on its frame and hinge.

Comes in a choice of classic Phantom Black, nature-inspired Graygreen (Signature) the warm and neutral Beige.

A wide selection of case accessories offer enhanced efficiency and style and not to forget the S pen, which completes the whole package.

Dynamic, instantly trendy yet tough enough for lasting durability, the Galaxy Z Flip4 is a photographer’s dream.Dynamic, instantly trendy yet tough enough for lasting durability, the Galaxy Z Flip4 is a photographer’s dream.

Galaxy Z Flip4

Made for those who aspire towards a more trendy yet refined look, the Z Flip4 is making waves with its bold camera design and strong photo-capturing experience.

With the Snapdragon 8 Gen 1 and an advanced NPU performance, it is faster than the Z Flip3.

Fitted with a dynamic AMOLED 2X screen for vibrant accurate display with a 120Hz adaptive refresh rate for super smooth finger operations.

When it comes to taking pictures the Flip4 stands out, with its rear cameras – a wide 12MP and an ultra-wide 12MP – as well as its front 10MP camera.

This combo turns the Flip4 into a sort of a camcorder, allowing you to instantly capture your best selfies for your vlogs or social media and it can also shoot brighter photos and videos when it’s still folded up.

Comes with a larger battery and fast charging up to 50% charge in approximately 30mins using a 25W adapter or higher.

The Flip4 is considered the toughest among all Galaxy foldable smartphones – in fact, it is strong enough to withstand the rough rigours of outdoor use.

It is protected with enhanced durability from drops and external shocks with Corning Gorilla Victus+ for the front and back and guarded from cracking along the folding area.

It is also rated IPX8 for freshwater resistance to 15 metres for up to 30 minutes.

In terms of looks, this model comes in luxurious Essential Graphite, the clean and Genderless Pink Gold, the soothing Contemporary Blue or the fashionable, sophisticated Bora Purple.

Yet the Flip4 is whimsical enough that it allows you to express yourself with up to 75 unique glossy colour combinations, making it truly customisable in its looks.

This comes with a cool matte finish that looks more stylish and premium under any lighting.

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