Virtual reality ads make their way to Facebook's Oculus headsets


FILE PHOTO An attendee demos the Oculus Quest wireless virtual reality headset during Facebook Incs F8 developers conference in San Jose California U.S. April 30 2019. REUTERSStephen Lam

FILE PHOTO: An attendee demos the Oculus Quest wireless virtual reality headset during Facebook Inc's F8 developers conference in San Jose, California, U.S., April 30, 2019. REUTERS/Stephen Lam

(Reuters) - Facebook Inc said Wednesday it will begin testing ads inside its virtual reality Oculus headsets in partnership with several game developers, including Resolution Games.

The small-scale test of VR ads are a bridge between the social media company's main revenue line of selling digital advertising and its growing investment to build virtual reality hardware as the next tech frontier after the smartphone.

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