Facebook denies fueling polarization, launches tools to control feed

FILE PHOTO: People are silhouetted as they pose with laptops in front of a screen projected with a Facebook logo, in this picture illustration taken in Zenica October 29, 2014. REUTERS/Dado Ruvic/File Photo

(Reuters) - Facebook Inc will let users customize their feed and give them control over who can comment on their public posts, the social media giant said on Wednesday.

The company will also offer a Feed Filter Bar that would allow users to switch between algorithmic ranking of their feed or show content in the order it was posted.