Turkey’s mobile operators have joined forces on messaging applications and social media, amid widespread consumer reaction to a policy shift by Facebook Inc’s WhatsApp.
Mobile subscribers of Turk Telekomunikasyon AS and Turkcell Iletisim AS will be able to use Turkcell’s messaging app BiP and Turk Telekom social media app Yaay without spending from their online quotas, according to a joint statement by the companies. The two apps will be offered free of charge in a subscription package of Vodafone Plc’s local unit.
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