China’s eSports market tops 100bil yuan for the first time after official recognition boosts prospects

There are 470 million eSports consumers in China, with about 76% being male, according to iResearch. Mobile eSports games and PC games accounted for 47.2% and 24.7% of total revenue respectively. — SCMP

eSports revenue in China grew 25% year on year to reach 117.5bil yuan (RM71.45bil) in 2019, boosted by official recognition of the sector, according to iResearch Consulting Group.

The Shanghai-based research firm reported that eSports revenue, including income generated by games, tournaments and merchandising, passed the 100bil yuan (RM60.81bil) milestone for the first time. The market is expected to rake in more than 165.1bil yuan (RM100.40bil) in revenue by 2021.