TikTok’s time: video platform sees appeal growing during lockdowns

A file photo of youths acting in front of a mobile phone camera while making a TikTok video on the terrace of their residence in Hyderabad. Though teens have been posting on the platform for months, it seems adults with more free time — as much of the world is encouraged to stay at home to stop the spread of the novel coronavirus — are finally catching on. — AFP

NEW YORK: This is TikTok's time. The social video platform which was already a favorite of teens is increasingly being used by adults looking for ways to pass the time during coronavirus lockdowns.

Users post short videos — no longer than 60 seconds but often as short as 15 — to showcase their bite-size dance skills or share relatable experiences with a humorous twist.