Ford’s emoji jacket for cyclists could end middle-finger anger


Angry, scared, turning: Ford's new 'Emoji Jacket' lets cyclists use a sign on the back to share messages with others around them using a controls on their handlebars. — Ford/dpa

Cyclists tempted to display a middle finger as a gesture to motorists who make life difficult for them may like to slip on Ford's new "Emoji Jacket" which can share emotions through facial expressions on their back.

The prototype jacket was created in partnership with industrial design specialists Designworks as part of Ford's ongoing "Share the Road" campaign for more road safety for cyclists.

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