Apple is considering bundling digital subscriptions as soon as 2020


If Apple sold Apple News as part of a bundle with Apple TV and Apple Music, publishers would get less money because the cost of the news service would likely be reduced, the people said. — Dreamstime/TNS

Apple Inc is considering bundling its paid Internet services, including News+, Apple TV+ and Apple Music, as soon as 2020, in a bid to gain more subscribers, according to people familiar with the matter.

The latest sign of this strategy is a provision that Apple included in deals with publishers that lets the iPhone maker bundle the News+ subscription service with other paid digital offerings, the people said. They asked not to be identified discussing private deals.

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