Small businesses, the main users of the free WhatsApp Business app, can now display a 'mobile storefront' showcasing their wares with images and prices. — Reuters
SAN FRANCISCO: Facebook Inc on Nov 7 launched a catalog feature for its WhatsApp messaging app, it said in a blog post, building out the service's e-commerce tools as it moves slowly toward monetising the app it bought in 2014 for US$19bil (RM78.53bil).
Facebook has been trying to boost revenue from higher-growth units like Instagram and Whatsapp, which has 1.5 billion users. The company's flagship News Feed product continues to draw big ad dollars, but is struggling to generate new users.
Already a subscriber? Log in.
Limited time offer:
Just RM5 per month.
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!
