With all the new streaming-TV services about to make their debut, couch potatoes will be more tempted than ever to cut the cord and buy the services they prefer a la carte. But the menu is getting crowded.
New arrivals to the market, from Walt Disney Co to Apple Inc, are pricing their streaming platforms ever-lower to squeeze into the monthly budgets of viewers who embraced online TV as an alternative to cable services. On Sept 10, Apple said it would charge US$4.99 (RM19.90) a month for TV+, a package of movies and shows with stars like Jennifer Aniston and Jason Momoa.