The YouTube Messages feature first launched within YouTube's mobile apps, and eventually made its way to the Web as well. — AP
LOS ANGELES: YouTube is killing off a feature that allowed users to share videos and other messages with each other. YouTube Messages, which was first introduced in January of 2017, will be turned off by Sept 18, the company announced this week.
"We're constantly reevaluating our priorities and have decided to discontinue YouTube's native direct messaging feature while we focus on improving public conversations," explained a YouTube employee in the service's help section.
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