Users can now order in store with WeChat Pay's new Smart Order feature


Chong (right) and Siew during the launch of WeChat Pay's Smart Order feature.

Mobile payment service WeChat Pay now allows users to order at selected restaurants without even talking to waiters.

The Smart Order service works by scanning a QR code on the table using the WeChat app which brings up the in-app menu, and also informs the restaurant where the customer is seated. 

Payment is also done in-app using WeChat Pay, and the receipt is stored in the account for 20 days in case customers need to complain on any issues. 

WeChat Pay Malaysia chief executive officer Jason Siew says the service aims to help users avoid having to wait for a waiter, or be stuck in long lines for food. 

"The inspiration came when I went to a mamak shop during a football match and couldn't get anyone to serve me. I wondered why can't this be faster," he said during the launch at Syed Bistro in Petaling Jaya.  

Guests had the opportunity to test the app's new feature at the restaurant, and a quick launch of the menu showed that it was divided into several segments, with each item having a photo, name and pricing.

Domestic Trade and Consumer Affairs deputy minister Chong Chieng Jen, who was also at the event, said the service would make pricing in stores clearer.

"Sometimes in outlets you forget to check the prices and get a nasty surprise after," he said. Chong added that such service could also save businesses on cost of employment, and hoped the savings would be passed on to the consumers' end. 

Siew reveals that there are currently 44 participating restaurants in the Klang Valley, Penang, Pahang, Malacca, and Johor, with more being signed up.  Participating restaurants include ABC Food Corner, Syed Bistro, US Pizza, and Winter Warmers Coffee and Teahouse. 

As part of the introduction period, orders with a minimum spend of RM8 will receive an RM3 discount on their bill (up to four times per month). This promo runs until July 31.

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