FILE PHOTO: General view of the Swedish furniture giant IKEA store before its opening, the company's first store in the heart of Paris, France, May 6, 2019. REUTERS/Charles Platiau/File Photo
Ikea is launching a new app to allow customers to shop remotely for products they can visualise in the context of their own homes, lessening the need for them to travel to its vast network of self-service, out-of-town stores.
The world's biggest furniture retailer is shifting its business model away from pushing customers through its suburban stores towards making shopping easier online, and downtown.
Already a subscriber? Log in.
Limited time offer:
Just RM5 per month.
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!
