Facebook, Twitter and Snap said or implied that the disappointing user numbers were the result of intentional decisions to improve their digital hangouts.
What if Snapchat were to copy Facebook for a change?
Evan Spiegel, Snap Inc’s co-founder and chief executive, has consistently said that Snapchat is a place for deep interactions with a small number of close contacts. And indeed much of the app’s activity is people firing photos and short videos – called “snaps” – back and forth privately to friends as a form of visual conversation.
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