Facebook hires Vidpresso team, acquires social video tech variety media

Vidpresso had been focusing on social live streaming with interactive elements, with a big emphasis in Facebook Live.

Facebook has hired the team behind Vidpresso, a startup focused on helping broadcasters with streaming videos to Facebook Live and other social platforms. The social media giant also acquired certain assets related to Vidpresso’s technology, and the startup is transitioning its existing live streaming clients to Facebook as it is winding down its own operations.

Vidpresso announced the deal on its website: ”Wow. We’re really excited to share we’re joining Facebook effective today. We will continue to help creators, publishers, and broadcasters create great live experiences, and focus on what we’re best known for: Enabling world-class interactive streams on Facebook Live.”