iPhone X was supposed to start OLED boom. It’s not working


By Mark GurmanSam Kim
  • TECH
  • Friday, 02 Mar 2018

Apple's new iPhone X is displayed after it goes on sale at the Apple Store in Tokyo's Omotesando shopping district, Japan, November 3, 2017.REUTERS/Toru Hanai

A bright future lies ahead for OLED. When that starts, and how long it lasts, is less clear. 

Organic light-emitting diode screens have been touted as the future of smartphones because they’re crisper and easier on batteries than their liquid-crystal predecessors. Late last year, as Apple Inc prepared its OLED iPhone X, suppliers led by Samsung Electronics Co rushed to ramp up production. 

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