Digital push: RTL is expanding its focus to online businesses and content producers in an effort to diversity its offerings.
FRANKFURT: European broadcaster RTL will focus on buying online businesses and content producers as it seeks to build itself into a video powerhouse that goes beyond traditional broadcast, its finance chief told Reuters.
RTL has TV and radio channels in eight European countries and South-East Asia, with shows including The X Factor and Idols, and is expanding a digital offering that includes a multitude of YouTube channels and an online video advertising platform.
